As your group or nonprofit seems for vacation fundraising concepts, creating an angel tree may very well be a wonderful possibility for giving to the households you serve in your neighborhood. An angel tree organizes your donors and different neighborhood members to offer vacation items for teenagers or households. This donation methodology is a superb manner in your group to mobilize and unfold the spirit of giving this vacation season.
Whether or not your group is a college, place of worship, affiliation, or nonprofit, an angel tree may also help you present underprivileged or susceptible youngsters or adults with items for the vacations. This information will clarify how one can do an angel tree donation drive and supply suggestions for fundraising success.
What You’ll Want for an Angel Tree Marketing campaign
Step one in organizing an angel tree is to collect a number of objects and put processes in place in your donation drive. Listed below are the highest belongings you’ll must get began:
- A adorned tree: The central ingredient for an angel tree is an evergreen tree to function the point of interest of your assortment efforts. Your group might want to place the tree in a visual location the place donors and neighborhood members can see it, like in a foyer or by the entrance door.
- Paper tags: Your group may even want paper tags to hold in your tree’s branches. These tags symbolize the recipients of your donations and may embody some figuring out info, like a want listing for each. Donors will take house the recipient’s paper tag, which signifies what they may store for through the present drive. You may also select to embellish the tree, although the decorations shouldn’t overshadow the tags.
You can even supply these tags for a digital Angel Tree so that folks don’t have to go to your bodily tree to point out their generosity. This additionally permits you to rapidly observe up on who picked the tag in case you are nonetheless ready for the present!

In GiveSmart, you may supply the present tags for $0. Individuals can simply register and declare the angel to purchase a present(s) for and your nonprofit can match the tag at drop off to the donor and any unwrapped present(s).
- Donation assortment methodology: As donors start shopping for their angel tree items, they need to have an accessible solution to give them to your group. Select a central location for gathering objects, like subsequent to the angel tree or at a company or faculty companion. You’ll want a number of volunteers to wrap the items and guarantee they’re marked accurately for his or her supposed recipient.
You can even create a wishlist at a giant field or on-line retailer to make it EASY for folks to donate a present!
- Donation distribution methodology: Lastly, you’ll must plan how one can distribute the donations to every recipient by the vacations.
Working Out the Angel Tree Particulars
Together with your tree, paper tags, and donation assortment and distribution strategies deliberate out, you’ll must plan the donation logistics. Contemplate the next:
- The donation recipients: One of the vital essential components is figuring out which constituents your angel tree will sponsor.
Supporters do like to provide precise objects. The truth is, 21% of individuals give objects yearly, and 19% of individuals give objects and cash yearly. Contemplate assembly these donors the place they’re at, and use an angel tree as a manner for folks to provide issues to your constituents.
If you’re a company companion or affiliation, contemplate partnering with organizations that serve:
- Anybody residing in a short lived shelter, together with adults and youths
- Kids residing within the foster care system
- Pediatric sufferers who’re present process therapy through the vacation season
- Households at your faculty or in your faculty district
- Residents at a neighborhood long-term unbiased housing or medical care facility
- And extra!
You might facilitate an angel tree for volunteers, associations, or company sponsors to run and handle. Everybody deserves a deal with and pleasure, so ensure that your recipients don’t simply listing wants.
Since an angel tree organizes gift-giving for particular folks, your donors additionally must know what these folks want to obtain. Decide the way you’ll collect details about your recipients’ pursuits and wishes.
- Donation assortment and supply: Your group will possible want volunteer assist to gather, wrap, and ship items earlier than the vacations. Create a sign-up listing on-line and make it simple for folks to donate their time!
- Unpicked tags: Create a plan to purchase items for recipients whose tags are nonetheless left on the tree by the donation deadline. This is a chance to interact golf equipment, associations, colleges, and different company companions to supply assist.
Creating Angel Tags
Creating the tags is one other step in organizing your angel tree donations. There are a lot of inexpensive templates on Etsy and Pinterest. Contemplate the form of card inventory and ribbon you’ll use to hold the tags in your angel tree. Right here are some things you could wish to placed on the angel tags:
- The recipient’s first title: Together with a reputation on the angel tag helps make the donation extra private for donors.
- Figuring out info: This could embody age, gender, and clothes sizes.
- Want listing: You’ll additionally wish to embody the recipients’ present want listing. As you collect info from recipients, don’t overlook to encourage them to incorporate a mixture of objects they want and need.
- Donation deadline: It’s essential donors know after they should convey of their items so your volunteers can wrap and distribute them in time for the vacations.
Make the most of On-line Fundraising
Your group may also use on-line instruments together with a bodily angel tree to realize extra engagement from donors. Some individuals who don’t dwell close by might want to donate cash since they can’t choose a tag, and providing a web-based fundraising possibility may also help you pay for items for recipients whose tags weren’t picked from the tree.
Contemplate using these methods for incorporating a web-based ingredient in your angel tree donation effort:
- Print QR codes or hyperlinks on tags: Together with a QR code or web site hyperlink on the angel tags may be a wonderful solution to share recipients’ info and their on-line want listing. Scanning the code might take the donor straight to a digital storefront the place they’ll purchase the merchandise.
- Create a web-based donor sign-up sheet: You can have a web-based kind the place folks can join just about to obtain a random recipient.
- Use a web-based donation tracker: An on-line fundraising software program might assist your group monitor donations, create a touchdown web page to raised inform and interact donors and volunteers, and use a progress thermometer to trace progress to your aim(s).
Amassing Angel Tree Donations
Ask donors to depart items unwrapped to make sure items match the recipients’ listing and are in good situation. Designate a drop-off location to make assortment smoother for volunteers.
It may also be useful to maintain monitor of donations as donors convey them in so which items have been bought. When you gather the items, enable time for volunteers to wrap the items earlier than delivering them. Contemplate the way you’ll create a company system for wrapped items to maintain these going to the identical households and households packed collectively for simpler supply.
Constructing a Digital Angel Tree
Organising a digital angel tree could make your fundraising efforts much more efficient, particularly should you don’t have area for a bodily tree or wish to have interaction donors from different places. Digitize the method utilizing GiveSmart’s fundraising options, like donation marketing campaign administration, embeddable donation types, a want listing marketing campaign, and peer-to-peer fundraising campaigns.
Constructing a digital angel tree donation effort could make donation simpler for a bigger group of donors and company supporters, enabling your group to maximise its influence this vacation season.
For instance, utilizing a text-to-donate technique makes it easy in your listing of donors to donate immediately to offer for a person or household in want. Cell donation software program permits streamlined donation assortment on-line and boosts your angel tree efforts to convey extra pleasure this vacation season.
See How GiveSmart Can Assist
An angel tree is an effective way to prepare a present drive in your constituents this vacation season. Having the precise technique for how one can manage an angel tree goes a good distance in making certain your efforts are a hit.
On-line fundraising software program can convey folks collectively together with your fundraiser this vacation season, enabling even better attain. The GiveSmart fundraising platform offers instruments for increasing your group’s attain, managing donors, and extra. Our seamless fundraising software program provides customizable options to assist your group’s efforts all year long.
With 24/7 buyer assist and skilled one-on-one consultations, we’re right here to assist your group totally make the most of our software program. Request a demo at present to see how our software program can increase your fundraising efforts.
